Here’s how Sales Force landed their first customers and built success:
1- Disrupting the industry:
In 1999, Sales force provided their services through the internet, which revolutionized from the traditional, old-school sales processes that existed before. This made things faster, easier, and less costly.
2- Lead Generation:
Unlike B2C sales which focus more on one-time sales, B2B sales works on a long-term relationship between both businesses, which is what Sales force, strived for.
Watch the full lesson to learn all the steps that helped Sales Force land their first client successfully.